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MARKETING A PRODUCT THROUGH MAGAZINE REVIEWS | ||
V. Ryan © 2012 | ||
ARTICLES IN ‘GADGET’ AND MUSIC TECHNOLOGY MAGAZINES |
ARTICLES IN SPECIALIST DESIGN MAGAZINES |
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In order to secure the interest of customers with an interest in gadgets, quality sound and good design, I will ensure that the insight product is freely available for journalists to review. Two magazines that target my potential market are seen above. Gadget Magazine specialises in gadgets of all types. A review in this magazine would be a really good way of advertising the product to potential customers, interested in new technology. I would also try to secure a review in a design magazine, that specialise in design movements such as the Bauhaus. This would help promote my product as a piece of interesting design, not only as a piece if hi-tech. If reviews appeared in both magazines, my product will be regarded as good design and good technology, the best of both worlds. |
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BILLBOARDS | ||
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