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DEVELOPING A PRODUCT FROM AN EXISTING DESIGN

PRODUCT EVOLUTION

V. Ryan © 2012
 
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Product Designers are usually asked to develop an existing design, rather than to design a new product from scratch. Updating successful or even unsuccessful designs is a regular occurrence in the working life of a Product Designer.
Take for example the humble and tried and tested pen knife. The existing design, as seen with the Swiss Army Knife, has evolved slowly over many years. Pen knifes and multifunction knives have been used for well over a century. Even the Romans developed multifunctional tools. Manufacturers know from experience, that they must continue to develop new designs in order to remain successful and to continue to sell their products.
 
 
 
 
The first generation iPod was introduced in 2001. However, since then competition between companies producing similar devices, technological advances and customer requirements / demands, have lead to further developments of the original design.
   
The first recognisable mobile phone was introduced in 1987. Affectionately known as the ‘brick’, it was large and heavy and had very few functions. Over two decades the mobile phone has developed into what can only be called a mobile computer, capable of an ever growing number of functions.
 
 
 
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